Why You Need a Mobile Web Designer

By on October 6, 2013
mobile web designer bruno pisano

Do you really need a mobile web designer? Consider a few facts. More and more people around the world use smartphones and tablets to connect to the Internet, and over 50% of them use their mobile devices to buy products and services. Nine out of ten mobile searches result in some kind of action, whether it’s a purchase, download, or share. And if that’s not enough, mobile sales only keep increasing, so much so that in the not so distant future most traffic on the web will belong to phone users. So yes, you really need a mobile web designer.

Optimizing For Mobile Users

Most website owners are aware of the importance of mobile website design. But their approach to optimizing their sites can differ. Some use free plugins like those developed for WordPress, Joomla, and other major content management systems. Others, who are more tech savvy, do some basic optimization themselves using online resources. And then of course there are those who simply hire a mobile web designer and mobile website developer to build for them an optimized mobile site.

Hiring a mobile website developer costs money. Nowadays most SEO, web design, mobile development, and marketing budgets are quite tight, and if yours is tight as well, hiring a mobile web designer might seem like an extravagance. But it’s really one of the best investments you can make.

The future of the web belongs to mobile websites. If the facts above haven’t convinced you, just take a look at this compilation of mobile marketing statistics provided by Smart Insights. Most people still browse the web and buy products through their computers, but developing mobile sites and web usage is rapidly increasing. Connecting to the web on the go is highly convenient, and as more and more sites become optimized for mobile devices, sales will only increase.

Find a Mobile Web Designer Now

Having a mobile site isn’t an option but a must, and a professional mobile web designer ensures that you get excellent value for your investment. Optimizing your site for mobile devices is not necessarily a long process, but it requires a lot of testing and tweaking. Functionality is key, and if the site isn’t fun and visitors can’t find what they are searching for quickly, they will go away and never return. Mobile users are critical when it comes to the sites they visit, and they will seldom return to a site they had once abandoned.

Hire a mobile web designer and a mobile web developer today to optimize your website for mobile users and your traffic and sales will increase.

About Bruno Pisano

Bruno started LaV1 back in 1995, helping small businesses achieve big internet goals. He is very fanatical of perfection, and applies his ever-growing knowledge to each of his clients. Bruno keeps up with the latest in design, marketing and social networking.

5 Comments

  1. Stella Bigelow

    October 7, 2013 at 11:07 am

    When you build a mobile website it’s important to keep your users in mind at all times, as ultimately your website is being designed and created for users to enjoy.

  2. Jenna Howell

    October 18, 2013 at 11:28 am

    Your core navigation is the life saver for your visitors looking to move between pages. On a mobile device, screen links will appear much smaller by nature, thus a lot more difficult to tap.

    • John Fields

      October 19, 2013 at 11:29 am

      An essential tweak to solve this issue is to maximize the font and space for your navigation links, maybe taking up the whole block area. Alternatively you can design the navigation bar to be similar to the real iPhone application’s tab bar. I was having the same issue but Bruno help me in that 🙂

  3. Marvin Curiel

    October 20, 2013 at 11:09 am

    In most cases mobile browsers aren’t going to load the web pages as quickly as desktop browsers and this could annoy your readers, that’s why you need to optimize the content and website for high speed content loading.

    • Truman Hewett

      October 8, 2013 at 11:10 am

      Yes you are right. You can either shorten the article while keeping the full content, or simply remove unnecessary images. Place your focus on simplicity instead of beauty.

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